A Riotous Success: Truck Festival 2023
Our Riot Rehab Van made its way to its second festival destination of the season. Truck Festival, renowned for its electrifying performances from talented indie artists across the country, was the perfect backdrop for Riot to continue its mission of changing the status quo of smoking cessation.
HOW IT WENT DOWN
Truck Festival was a four-day extravaganza filled with thrilling performances from artists like Kate Nash, Two Door Cinema Club, Hybrid Minds, and Shy FX. The festival tents reverberated with hard-hitting tunes, and amidst the musical euphoria, Riot stood tall, ready to inspire and engage festival-goers on their quitting smoking journey.
The Riot Rehab Van was stationed near the campsite entrance and attracted a steady stream of festival-goers eager to learn about vaping as an alternative to traditional cigarettes. Engaging and inspiring conversations took place as people shared their quitting smoking struggles and experiences, finding support and guidance from the Riot team.
Festival-goers were impressed with Riot’s commitment to sustainability. The recycling scheme offered by Riot E-Liquid received enthusiastic support, with many returning customers eager to recycle their used Riot Bars back to us.
Discovering the R.I.O.T Way, Riot E-Liquid's mission to promote vaping as a smoking cessation aid found eager recipients among festival-goers. The team introduced attendees to their five new Bar EDTN flavours: Lemon & Lime, Tropical Punch, Melon XL, Red Razz, and Fresh Mint. People were captivated by the smooth vaping experience as well as the punchy, icy and sweet as f **k flavours that we so carefully crafted in E-Liquid form from our disposable range, made right here in the UK! Many people admitted that they would ditch their disposables and make the switch to refillable E-Liquids, due to the cost saving benefits and to help save the planet. Countless individuals shared their stories of using vaping as a tool to quit smoking successfully. Improved lung function and increased fitness levels were among the many benefits cited. The Riot team addressed queries and explained the process of nicotine reduction and the R.I.O.T way to quit smoking.
Despite the rain turning parts of the festival grounds into a mud-fest, the vibrant atmosphere and the opportunity to meet so many new people made Truck Festival an unforgettable experience. New members joined the growing Riot Community, demonstrating that making the switch from smoking to vaping can be achieved with the right support and tools.
As the Rehab Van sets off to its next destination, we will be continuing our mission to empower individuals to quit smoking and embrace vaping as a safer and more enjoyable alternative.
Join the Riot Community and discover how you can make the switch today.